About – Tradie Promotions

The Tradie Promotions Story

The short version

I started Tradie Promotions because I saw too many great tradies missing out on work simply because their marketing wasn’t working. While you’re on the tools, we’re in the background helping build your pipeline — with websites, social media, and strategies that bring real results.

The longer version

Tradie Promotions is a dedicated marketing agency focused exclusively on the needs of tradespeople. From electricians and plumbers to carpenters and builders, our mission is to empower skilled professionals by giving them the digital presence they deserve. We understand the unique challenges fluctuating project loads, local competition, and trust-building present to tradies, and we leverage our deep industry insight to craft tailored solutions that resonate with their target audience.

At the heart of our service offering is custom website design. We create high-performing, mobile-responsive websites that highlight craftsmanship and expertise, showcase portfolio work, and drive inquiries. Every site we build is optimized for speed, search engines, and lead generation, ensuring that potential clients can find and contact tradies online with ease. Our designs blend professional aesthetics with user-friendly navigation, helping tradespeople stand out in a crowded market.

In addition to websites, Tradie Promotions excels in social media marketing, SEO, and Google Business Profile optimization. We develop targeted campaigns on platforms like Facebook, Instagram, and LinkedIn that engage local audiences and drive awareness. By optimizing search engine visibility and managing Google listings, we make sure tradies appear prominently in local searches, attracting quality leads. Our strategy combines compelling content, data-driven ad spend, and continuous performance tracking to maximize return on investment.

Photography and videography are essential for demonstrating the quality of work that tradies deliver. Our photo and video packages capture projects in action, from initial builds to final finishes, creating visual assets that boost online engagement. These visuals are integrated into websites, social feeds, and advertising campaigns to tell authentic stories that build credibility and trust. Coupled with email marketing and lead generation ads, we help tradies maintain ongoing connections with past clients and convert new prospects.

What truly sets Tradie Promotions apart is our hands-on, collaborative approach. We work closely with each client to understand their business goals, service offerings, and brand personality. Our transparent reporting and regular strategy sessions ensure that every campaign evolves in response to real-world results and feedback. With Tradie Promotions, tradespeople don’t just get a marketing vendor—they gain a strategic partner committed to driving sustainable growth and elevating their reputation in the communities they serve.